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American Rag

Created by Sofia Prantera of 90s cult brand; -Silas- and Fergus Purcell of the iconic -PALACE- triangle logo and -Marc by Marc Jacobs- graphics reinvention, the British contemporary label is inspired by the anti-consumerist youth movements of the second half of the 20th century and a return of the 80s sensibility where streetwear was fashion and vice versa

Service Hotline: +971 4 770 6830

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